Innovators in Rural Community Economic Development

Four State Produce Marketing Implementation - Year Two

Tags: Agriculture, Feasibility and Pre-Feasibility Studies, Natural Resource Based Economic Development

Client Name: Vermont Agency of Agriculture Food and Markets

Client Type: State Agency

Year: 1992, 1993

Location: Vermont, New Hampshire, Massachusetts, Connecticut

Yellow Wood Associates, Inc. co-organized a regional wholesale produce marketing workshop for growers and buyers, developed a detailed organizational plan for the New England Produce Program, and prepared a guidebook for direct and traditional wholesale marketing of produce in New England. Work led to a “Harvest New England” marketing program for produce wholesalers and retailers, beginning in 1995.