Melissa Levy presented “You Get What You Measure: An Alternative Strategic Planning and Evaluation Tool” at the 2010 Alliance for Nonprofit Management Conference in St. Louis, Missouri. Participants received an overview of a strategic planning and evaluation process that directs action toward measurable goals while creating a powerful framework for planning/evaluation. Topics included measurement in everyday life/work, the measurement process and measurement vocabulary, and how to help diverse stakeholders work toward shared goals.